Today’s Consumers are highly aware of the plastic soup in our oceans and the litter in our environment. Today’s consumers strive to make a contribution to a sustainable world. The preference for sustainability can also be seen on the shelves in supermarkets: sustainable packaging is snowballing. Half of the Dutch consumers pay attention to sustainability when purchasing products. In the food category, this awareness even tops 60%. Hence, JASA is expanding the options in this area. This time we highlight kiwis in a sustainable packaging suitable for recycling.
JASA packs kiwis with paper
Consumers today not only have a preference for less waste and sustainable packaging, but they are also increasingly willing to pay more if a product sits within a sustainable packaging. And which sustainable packaging is chosen? Paper packaging is one of the biggest packaging trends. JASA has been listening to this wish for some time; we even won an award for our paper Bag-2-Paper™. Our complete paper packaging solutions for apples are a great success too. And now, JASA is introducing the solution to pack kiwis without plastic as well! Utilizing the JASA Sleever, the kiwis are packed in a cardboard bowl with a cardboard sleeve around it. The sleeve is an excellent alternative for the foil trays and flow packing. The sleeves are made of 100% cardboard*, hence, in combination with the right bowls, a sleeve packaging is created that is 100% suitable for recycling.
Kiwi's & the JASA Sleever
Would you like to have your super healthy fruit packaged in an environmentally friendly paper packaging on a JASA Sleever? Then you also acquire speed and flexibility. The JASA Sleever processes up to a hundred packages per minute. The Sleever also offers a quick changeover time to another packaging or sleeve, features a hygienic design, and is very easy to use. Do you already have a production line? No problem! The Sleever is a compact plug-and-play machine that is easy to integrate into almost any (existing) packaging line. In addition, the Sleever is energy efficient, compact, and pays itself back within a year. Good for the environment and for your business!
The sleeve as an eye-catcher
So now you'll have your kiwis quickly packed in an environmentally friendly packaging with the JASA Sleever, but how do you ensure that your kiwis attract the required attention on the shelf? That is simple, with the sleeve as an eye-catcher! The sleeve offers enough space for your logo or your claim for environmental friendliness. Use your packaging as a marketing tool! When you design your packaging with a sustainable appearance, it will appeal to a large group of consumers. Besides, a cardboard packaging also looks a lot better around those vitamin-c bombs than plastic foil, doesn't it?
Are you looking for a packaging solution for another type of fruit or vegetable? Or do you have another question? Either way, we would love to hear from you! Please contact us to discuss the possibilities we can offer you. We are always happy to answer any of your packaging questions!
Or, better yet, meet us at the Fruit Logistica, we would love to welcome you there. You will find us in hall 9 at booth D14.
Read more about kiwi's over here.
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